Transforming Agricultural Marketing in India

Transforming Agricultural Marketing in India

by Rai, R K
 

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  • Year: 2027
  • Paperback/Hardbound: Hardbound
  • ISBN: 9789377631789
  • Language: English
 
 

  1. Innovation-Driven Strategies for Sustainable Agri-Entrepreneurship in India
  2. Impact of Agripreneurship on Development of Agricultural Sector and Upliftment of the Indian Economy
  3. Post-harvest Opportunities and Marketing of Soybean in India
  4. Green Supply Chain in India: A Competitive Marketing Management
  5. Impact of Greenwashing on Brand Image and Consumer Loyalty
  6. Business Opportunities for GI-tagged Products in India
  7. Role of Cooperatives Agricultural Marketing in India
  8. India’s Agricultural Marketing Challenges
  9. Digital Technologies in Agricultural Marketing (E‑NAM, Online Agri‑Marketplaces, Mobile Apps, Blockchain, and AI‑Based Solutions).
  10. Secondary Agriculture: A Pathway to Rural Economic Transformation
  11. Sustainable Value Chain and Policy Framework in Agricultural Marketing
  12. Digital Transformation of Agricultural Marketing
  13. Millets in Sustainable Agriculture: Building Climate-Resilient Food Systems and Marketing
  14. Role of Agricultural Marketing in Farmers’ Income Enhancement
  15. Bridging the Gap: Leveraging Digital Platforms in Agricultural Marketing-Opportunities and Challenges
  16. Marketing of Milk and Milk Products in India: Strategies, Channels and Future Trends